Intelligent Naivety

The reason why we were unable to post about The School of Life over the weekend…? DIY. Can you believe it? Was made slightly more bearable by the fact we were using Wallpapers by Artists. Found them at We heart stuff

Posted in Product Development

We have been chomping at the bit all weekend to tell you about the School of Life event we went to on Friday night. After watching their progress like hawks since reading about them in The Independent approximately a year ago we finally got a place on one of … Read more

Posted in Commercial Innovations

Walt Disney’s family announced this week that they’re going to open a museum called Disney on Display, The Walt Disney Family Museum, in San Francisco in October. We are seriuosly booking our flights this afternoon.

Richard Benefield the former deputy director of the Harvard University Art Museums is going … Read more

Posted in Commercial Innovations

News just in from today’s Independent:

The building where Leonardo lived for three years before his death has already reinvented itself as a Da Vinci museum and visitor centre. It now has ambitious plans to become the world’s first “intellectual and cultural theme park. cool!

The aim is … Read more

Posted in Commercial Innovations

Great marketing by the Cuckoo Clock Museum in Knutsford - picture of the day in at least 3 different papers includingThe First Post. A clock museum takes a picture that represents a moment in time. Simple but effective.

Posted in Commercial Innovations, Digital Marketing

At the Guardian Media awards just a few days ago (where we had the pleasure of hooking up with our co-blogger MediaMonkey to cause some mischief) we were delighted to see a museum’s in-house creative team win the award (with some stiff competition from The Beeb and BBC2) for Creative … Read more

Posted in Commercial Innovations

We came accross this slick online magazine whilst browsing a blog post about the future of the print media the other day. What strikes us is that the challenges for media and museums, journalists and curators are similar. Faced with increasingly sophisticated consumers who can choose from a proliferation … Read more

Posted in Digital Marketing

Two exhibitions at the Palais de la découverte through to May 09, encouraging us to rediscover the sense of smell, and revel in our ability to recognise thousands of odours!

The 90 odours revolve around three main themes:

1. I eat with my nose - the impact of smell on food
2. … Read more

Posted in Commercial Innovations

Opening today

Posted in Retail Trends

From Tait Mail, produced by ArtsIndustry.co.uk:

To the launch of the animatronic dinosaurs that will be stalking the arenas of this land this summer, and very scarily lifelike they are as they charge about the O2 roaring and emitting nostril steam at a press corps struggling to maintain its cynicism. … Read more

Posted in Commercial Innovations

Posted in Digital Marketing

The ultimate shop in a box, from the new Mondrian Hotel, Miami…

Posted in Retail Trends