Intelligent Naivety

How to use storefronts and high traffic spots to striking effect?

Diesel’s new New York store on 5th Avenue launched with ‘Five on Fifth’ store openings, staging dinner parties featuring famous New Yorkers.

This comes fresh on the heels of the UK’s Selfridge’s living storefronts, where three of its most prominent windows … Read more

Posted in Retail Trends

Our recent trip up to Glasgow introduced us to the fantastic collaboration between The Lighthouse and world-class furniture manufacturer Vitra. Since 1950 Vitra has been making the only European authorised original pieces of 20th century classics by famous designers including Charles and Ray Eames, George Nelson, Jean Prouvé, … Read more

Posted in Commercial Innovations, Retail Trends

The first of our monthly Radar briefings in Arts Industry magazine kicked off with CultureLabel co-founder and former BMW Group trend-scout, Florian Wupperfeld, voyaging into his Favourites folder to profile blogs worth watching to help keep ahead of consumer trends.

Full text after the link…

Posted in Digital Marketing

Flying art ambassadors on Korean Air, courtesy of Wallpaper this month..

Posted in Commercial Innovations

There’s a nagging part of us that doesn’t want to tell you about this amazing space, which seems to have become our new home from home.. a private Club Room designed by Ilse Crawford for the Wellcome Collection. It’s a room within the heart of the £30 million Wellcome Collection … Read more

Posted in Commercial Innovations

The first ‘adults only’ evening at the Science Museum was a phenomenal success, welcoming nearly 3,000 visitors last week. However, this was perhaps due to the viral power of social media claiming it could be one of London’s biggest singles nights…

Full story from the Evening Standard

Posted in Commercial Innovations

24 shipping containers are converted into an 11,000 sq ft concept store / event space by Puma (created by Lot-Ek). Currently travelling around the world, it takes full advantage of the global shipping network already in place.

Puma City has two full retail spaces on the lower levels; offices, press area … Read more

Posted in Retail Trends

Saks Fifth Avenue recently recruited artist Shepard Fairey to create its new propaganda-themed marketing campaign.

Shepard Fairey’s Saks designs include slogans encouraging consumerism with zeal, including ‘Want It!’ and ‘Arm Yourself’

Posted in Product Development

a.k.a. ‘The Mob Museum’.. but does it fall within Obama’s federal stimulus package?

From the IHT:

“…is to include interactive exhibits where visitors can snap their mug shots, stand in police lineups and wiretap one another. Such a center, Mayor Oscar Goodman said in an interview on Thursday, is “absolutely falling within … Read more

Posted in Digital Marketing

1800 Tequila selects nine ‘essential artists’ from wildly different walks of life, and each creates an image for the brand. The artwork features not just on limited edition 1800 bottles, but also outdoor exhibitions and custom-designed shoes.

Posted in Product Development

Next time you’re down under, head over to the Life.Lab building in Digital Harbour, Melbourne and download the Colony app to your iPhone. Designed by Troy Innocent as part of an art installation, it was developed by Stewart Haines specifically to control the setup there.

“Colony is part artificial … Read more

Posted in Digital Marketing

The original Reality Bag was originally conceived with Hans Ulrich Obrist at the Serpentine as a kind of portable conceptual gallery.

Now Puma is back with for a second go, this time artist John Armleder draws on The Rubell Family Collection’s latest exhibition in Miami, ‘30 Americans‘. Armleder invited … Read more

Posted in Product Development