Bombardier Britain
Bombardier Britain
April 23rd, 2009 by News
Wells Bombardier has just confirmed its second year as the official beer of English Heritage and the supporting website has a raft of activities for the time-rich to test quite how English they are. Is it just me, or does anyone else find the pictures of England (user generated content) … Read more
Retail therapy
Retail therapy
July 24th, 2008 by Trends
A cursory glance around the V&A, Design Museum, Baltic or Tate shops make it clear that museum retailing is entering a new era - not to mention the hordes of eager purchasers as the most notable sign! Revenues have been growing sharply for several years now with some of the major … Read more
Culture assets (2): Identifying
Culture assets (2): Identifying
June 19th, 2008 by Thoughts
Before an arts or culture institutions can begin to fully realise their potential, we need to be clear what assets we have to work with. Many organisations have trouble articulating exactly where their sources of value and differentiation rest. In this post, we therefore propose and define six categories of culture assets as a starting point for discussion: product, process, form, values, physical and relationships.
Authenticity
Authenticity
June 17th, 2008 by Trends
As consumers increasingly demand less contrived encounters - ‘real’ experiences - we argue that herein lies an immense opportunity for arts and culture institutions, whose value often derives directly from the authentic and unique. Pine and Gilmore’s recent book focuses on guiding brand managers through the management of authenticity. Our guide is for culture institutions.
Culture Assets (1): Unlocking
Culture Assets (1): Unlocking
June 15th, 2008 by Trends
Museums are getting creative about how they exploit their core assets to generate value. From the controversial and contentious such as The Louvre’s new branch in Abu Dhabi to the British Museum utilising curatorial insight to help businesses and individuals understand and connect with new cultures. We also look at other parts of the cultural sector to look at how the new darlings of the theatre world, Punchdrunk Productions are helping commercial partners benefit from innovative approaches to creating new forms of space in set design.